Blog
Growth notes
Practical notes on SEO, ads, social media, websites and automation, written for business owners.
Custom robots.txt: What It Is, Examples for WordPress & Blogger, and How to Test It
Robots.txt tells crawlers where they may go, but it won't keep a page out of Google. Here's the syntax in plain English, copy-paste examples for WordPress, WooCommerce and…
Read article October 26, 2026Wi-Fi QR Code: How to Make, Share and Scan One (Free, for Shops, Cafés and Clinics)
A Wi-Fi QR code lets customers join your network with one scan. Here's what's inside it, how to make and print one free, how to share and scan…
Read article October 25, 2026How to Get Your Google Review Link (and Share It on WhatsApp, SMS, Email and Instagram)
Your Google review link opens your review box in one tap. Here's how to copy it from Google Business Profile, where to send it, and what to say…
Read article October 25, 2026Why Is My Website Not Showing on Google? A 2-Minute Diagnosis and Every Fix (2026)
Website not showing on Google? A 2-minute check tells you if it's not indexed, blocked or just outranked, and this guide walks you through the fix for each,…
Read article October 24, 2026How to Calculate GST from Total Amount (Formula, ₹ Examples at 5%, 18% and 40%, and Excel)
Taking 18% of a GST-inclusive total gives the wrong answer. Here's the reverse GST formula, worked ₹ examples at 5%, 18% and 40%, GST on MRP, Excel formulas…
Read article October 24, 2026Social Media Marketing Cost in India (2026): What ₹10K, ₹40K and ₹1 Lakh a Month Actually Buy
Social media quotes in India range from ₹5,000 to over ₹4 lakh a month. Here's what each price actually buys, what costs extra, and how to compare quotes…
Read article October 23, 2026Free Meta Description Generator + 18 Examples (and How to Write Your Own)
Type your page topic, offer and call to action, and get six ready-to-use meta descriptions with character counts and a Google-style preview. Plus 18 examples for Indian businesses…
Read article October 23, 2026Google Ads Cost in India (2026): What You’ll Pay Per Click, Per Month and in GST
Google Ads has no rate card in India. Here's how the auction sets your cost per click, what clicks cost by industry, how budgets, GST and agency fees…
Read article October 22, 2026ROAS Meaning: What It Is, the Formula, and How to Tell if Your Ads Actually Make Money
ROAS is revenue from ads divided by ad spend. Here's how to calculate it, find your break-even ROAS, and see what GST, COD returns and attribution do to…
Read article October 22, 2026WhatsApp Business API Cost in India: Verified Per-Message Rates, Hidden Fees and Real Examples (October 2026)
Meta now charges ₹0.8631 per marketing message and ₹0.115 per utility, OTP or service message in India. Here's what the WhatsApp Business API really costs, with worked examples…
Read article